When I'm giving a book talk, the phrase "fairy tale" still evokes an initial skepticism. So, to lower the wall of suspicion. I start with what my students know - or what they think they know about fairy tales.
Wordle and Project Gutenberg made this easy. I simply took the original text of some Grimm fairy tales, pasted them into Wordle, subtracted a few key words, tweaked colors and voila! A PowerPoint/Game/Reading Activity that engaged students and piqued their curiosity. I gave it as a quiz, with a timer for each slide.
At the end of the quiz, as we went back to view and discuss the slides, I gave a quick book talk on the titles mentioned above and the Andrew Lang Fairy Book series with the original fairy tales in them. All books flew off the shelves and re-circulated over the next few months as word spread. I got students reading while meeting ELA and AASL standards. Mission accomplished!
I've put a few sample slides below. If you're interested in the full PowerPoint, you can download it here.